Includes bibliographical references (p. 381-389) and index.
|Statement||Frederick E. Balderston.|
|Series||The Jossey Bass higher and adult education series|
|LC Classifications||LB2341 .B26 1995|
|The Physical Object|
|Pagination||xx, 399 p. :|
|Number of Pages||399|
|LC Control Number||94025143|
Get this from a library! Managing today's university: strategies for viability, change, and excellence. [Frederick E Balderston] -- "When first published in , Frederick E. Balderston's Managing Today's University was hailed as a classic in the literature of higher education management. Now, in this new, fully revised edition. “Managing Today’s News Media: Audience First” is not an academic book and not a professional book; it is both. That could not have happened, however, without the generous contributions from media organization leaders who took the time to talk with us, to teach us, and to share what they know about the ever-changing media landscape and how. Information Systems Today: Managing in a Digital World opens each chapter with a case study so students can quickly understand how and why information systems are essential in today’s evolving business landscape. The authors selected cases that highlight real-world companies, technologies, and issues that illuminate the chapter by: Forty years ago, in a book called The American College President, Michael Cohen and James March described the presidency of a university as “a reactive job,” in the sense that allocation of attention was “largely controlled by the desires of others.”. The world has changed. A successful university president no longer has the luxury of presiding over the .
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